2009 World Tour - Hyderabad

email design | typography | title treatment | digital design

Client: William Hezmalhalch Architects
Tools: InDesign | Dreamweaver

Project Description:

A continuation of William Hezmalhalch Architects’ (WHA) bimonthly e-newsletter, targeting clients from around the world, this e-mail campaign was designed to showcase WHA’s architectural knowledge, cultural awareness, experience and expertise in India.

The essence of this project is the “merging of tradition and progression.” We started with the “tradition” portion first, using images, colors and composition with bold impact to fully engage the viewer.

Hyderabad

The length of this e-mail made it an ideal candidate for story telling through scrolling. The graphics flow from a traditional iconic monument to progressive entry gates, followed by a site map and floor plans that communicate the lifestyle and atmosphere that would be enjoyed by the project’s residents.